World Tourism Day 2020: sustainable alternatives


In times of Corona, tourism is probably the last thing on your mind. However, September 27 is World Tourism Day – an important date to raise awareness for the impact tourism has on our world and how we can turn it into a power of positive change.


  • September 27 is World Tourism Day.

  • wants to raise awareness for the necessity to rebuild tourism in a safe, equitable, climate-friendly way.

  • We encourage you to look for #fairalternatives when you plan your next holidays.

What was the first thing that crossed your mind when you got up this morning? To get some coffee? What to do on this beautiful Sunday? Or did you regret the fact that you didn’t launch your luxury face mask company when this whole pandemic started? Whatever was on your mind, you probably weren’t thinking about the tourism industry. For those who did – thumbs up! For the rest of you a quick reminder: September 27 is World Tourism Day. Now some of you might think – so what?! And we understand: in times of Corona, tourism is probably the last thing on your mind.

However, we believe it’s more important than ever to raise awareness for the World Tourism Day and for the impact this industry has on our planet. Tourism is suffering tremendously under the consequences of the pandemic – but we should not forget that the environment has been suffering from the negative impacts of tourism too. Talking about soil erosion, increased pollution or discharges into the sea just to mention a few negative effects.

Seaside pollution

While many tourism stakeholders seek to return back to “normal times” as soon as possible, others see this year as an unprecedented turning point and global call to action to accelerate the movement towards a more sustainable tourism industry. It’s not about going back to the old normal, it’s about finding better solutions for the future. But this can’t be achieved by just one company, one destination or one really thoughtful tourist that orders his beverages without a plastic straw. This movement calls for the commitment, the passion and the power of every one of us.

World Tourism Day

Now when you feel overwhelmed by this thought and don’t know where to start saving the world – don’t panic. It’s much easier than you think. In fact, reading this post is already your first step to making tourism a driver for positive change. If you want to commit even more to this movement, we have some great advice for you:


World Tourism Day-Tip #1: choose the #fairalternative

There are many ways how to spend your holidays. Well, there might not be that many during a global pandemic, but the button line is, that there are always sustainable travel options. No matter if it’s about the means of transportation, the visited destination or the accommodation you choose – there are many ways to make your next vacations more sustainable. Consider visiting a place that you can easily reach by car or train – and of course: think twice where you book your accommodation.

Now, it’s obvious that we would like you to book via as we donate 50% of our revenue to local community projects but of course, we also encourage you to choose other sustainable holiday lettings. However, since you are already here, why not take a look at our pilot cities to get some inspiration for your next holidays. Check out Domenico’s lovely B&B Piazza Santo Stefano in Bologna, Laurent’s nice room for 2 in Poble Sec in Barcelona or many other great holiday rentals on our website.

Holiday Home in Bologna

Discover your #fairalternative: Domenico’s lovely B&B Piazza Santo Stefano in Bologna

World Tourism Day-Tip #2: tell others about sustainable tourism alternatives

Your next good cause is only a click away. Help us to raise awareness for our cooperation. The more people are involved, the more we can donate to amazing community projects such as “Arrels Fundació” an NGO that looks after and guides homeless in Barcelona, “Foreign Sisters” a digital inclusion project aimed at the weaker sections of society in Bologna or “Masegni & Nizioleti” a local association in Venice whose goal is to organize cleaning days and activities against defacements of buildings and monuments.

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Sustainable Tourism

Choose your sustainable alternative

World Tourism Day-Tip #3: Support the 17SDGs

The increasing demand towards sustainability has already had a positive impact on the industry, pushing tourism suppliers to provide more and more sustainable solutions.

At we always try to encourage our community to put sustainability first which is why we try our best to support the United Nations Sustainable Development Goals through our platform.

For those of you who consider renting their apartment on, check out our post about how you can become a sustainability hero starting from your own holiday rental.

If you want to know how to adapt all 17 SDGs to your home, stay tuned for our upcoming blog about “How fits into the 17 SDGs”, by Sustainability Expert and Ecohost Founder Pedro Sanchez.

World Tourism Day 17 SDGs

The 17 Sustainable Development Goals

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Isabel Duregger

Isabel Duregger

Freelance Strategist & Copywriter

> LinkedIn

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Why Fair?

How it works:
The Host earns the same,
the Guest pays the same
but the benefits are for the whole community.

50% of our platform fee is used to fund a project of your choice for the communities you visit.

This is a what we call
Community Powered Tourism.

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